Lochcarron of Scotland

Lochcarron of Scotland is the world’s leading manufacturer of tartan. They have been producing tartan in Scotland since 1892 and have a global fan base. They have a large range of products including scarves, ties and kilts. The old website was suffering from an out of date design which needed bringing up to date including an update to the latest version of Magento. Visit site

Project

  • Upgrade Magento
  • Responsive Design and Development
  • Custom kilt configurator
  • Sticky header
  • Enhanced site speed
  • Sticky filters on category page
  • Full screen design
  • Category listing Ajax infinite load

The Outcome

The new website benefits from a modern design with a nod to the heritage roots of the brand. Category pages are easier to navigate and the entire shopping process is smoother. Responsive web design methodologies have enabled an improved cross platform browsing experience. There is a more intuitive kilt builder to build a bespoke kilt from the hundreds of available tartan fabrics. Sticky navigation has also been employed as well as sticky filters on the category page.
fixed header By implementing a fixed header, the website visitor is presented with navigation options if they do not find what they are looking for on the current page.
SITE CACHING Caching has been implemented to ensure a fast site speed as this is critical for website conversions and user experience.
LARGE IMAGES Large images have been used throughout the website to present the products in their best light.

Device

Testimonial

"Best Response Media have proven themselves to be an exceptional digital partner. Our new Magento website looks great and we are really pleased with the increase in sales from the digital marketing campaigns."
Lochcarron of Scotland

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