Growth Marketing Manager
The Growth Marketing Manager will be responsible for managing lead generation campaigns for Best Response Media. This role will be instrumental in building brand awareness as we scale globally over the coming years.
Working closely with the Managing Directors, digital marketing team and our technology partners, you will launch multi-channel campaigns to bring in new clients who want to transform their business by using one of the world’s premier digital commerce solutions. You will also take responsibility for marketing our internal publication and branded events, The Journal of Digital Commerce, and use other initiatives such as email marketing, paid search, community engagement and partnership marketing to optimise demand generation results.
We welcome applicants based in the UK. We have adapted a hybrid working model so wherever you are located, we want to hear from you! We are dedicated to giving everyone at Best Response Media a great employee experience where everyone is valued and given equal opportunities.
What You'll Do
Overseeing our entire lead generation marketing activities and converting quality leads for the company. Understanding our customer lifecycle will be high on your learning agenda.
Collaborating with internal teams to source the most relevant information to drive effective lead generation campaigns across multiple channels.
Implementing new tools and trying new multi-channel approaches to generate demand.
Experimenting with different tactics to drive growth and optimise our marketing efforts are your primary responsibilities!
Manipulating data to make informed decisions about enhancing the effectiveness of campaigns. Using insights to help optimise conversions will be a key part of your role.
Working towards qualified lead targets and other key performance indicators.
Documenting best practices and ensuring that they are scalable. Always keeping up to date with the latest trends and having a ‘test and try’ attitude to working.
What You'll Bring
Previous in growth or digital marketing experience in an agency environment (digital, web, marketing, ect) or a B2B SAAS Tech environment. First hand experience of eCommerce solutions are highly desirable (ex. payments, AI systems).
Proven track record of working to strong key performance indicators and driving successful B2B user acquisition strategies.
Experience of working with a wide range of sales and marketing tools with a track record of experimenting with innovative demand techniques.
A data driven mindset and not afraid by analytics.
A strong sense of ownership, solutions orientated and a problem solver. Employees of Best Response Media value trust and enjoy a high level of autonomy in their jobs.
Worked in a fast paced environment and able to switch between projects without dropping the ball.
What You'll Get
Generous holiday allowance
One additional day holiday for every year in service, up to an additional 5 days
Career growth opportunities
Training and learning opportunities
Quarterly company events
Yearly global gathering. Past destinations include Greece and Morocco.