Enhanced User Experience
Whatever device your customer is using, a responsive website will ensure that it provides the best experience as it adapts to that screen size.
Improved Conversion Rate
Websites that consider the device being used by the visitor convert much higher than a one size fits all approach.
One Admin Area
With a responsive website, you will only have one admin area to manage the website content.
The way that responsive websites are built makes it easy to adapt them to any future screen sizes that may be launched.